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BABY EXPO 2014. Press-Release

13 November 2013
The leading exhibition event of the Ukrainian baby goods market - the international Forum BABY EXPO 2014 - will take place on March, 18-21. For over 18 years, BABY EXPO is the largest business event in Ukraine dedicated to products for children. The Forum has an excellent international reputation. This can be evidenced by the fact that trade fair was certified by the Global Association of the Exhibition Industry (UFI).

The Forum is organized by "ACCO International" exhibition company, which operates at the Ukrainian market since 1992 and is one of the Ukrainian market leaders in the field of exhibition services.

BABY EXPO combines three specialized fairs and covers all aspects of baby's life, development and upbringing:

• BABY Toys - fair of games, toys, goods for leisure and recreation;

• BABY & Mother health - fair of goods for healthy maternity and childhood;

• BABY Fashion - fair of children's fashion.

Despite the difficult economic situation in the world, trade fairs stay an effective tool in the competitive struggle for sales market control. "ACCO International" works closely with foreign partners and that makes it possible to offer domestic consumer goods of high European quality.

Trade fair's exposition will occupy two pavilions of the International Exhibition Centre. Trade fair of children's fashion BABY Fashion will be held in the pavilion № 2, while BABY Toys and BABY & Mother health will be located in the pavilion № 3.

 

Trade fair's exposition will include both well-known brands of baby goods and new Ukrainian trademarks. Wide range of children's goods, as well as products for expectant and nursing mothers will be demonstrated.

Direct interest in children and adults is aroused by the exhibition of games and toys - BABY Toys. "Develop and fantasize!" - that's its motto. BABY Toys exposition will offer wide range of gaming products from rattles for babies up to the latest high tech toys: educational and psychological games, three-dimensional meccanoes, magnetic books, talking dolls, robots, radio-controlled helicopters and cars, scooters and electric cars, gadgets, etc.

The All-Ukrainian contest "The Best Toy" is held within the framework of the trade fair for over 11 years. The best examples of domestic gaming products are demonstrated here. Award winning toys will be exhibited on the special demonstrational stand located in the pavilion № 3.

Innovative products will be also displayed in the section for infants and expectant mothers BABY & Mother Health. Its main objective is safety and health of babies and mothers. Thanks to these goods parental worries become less time-consuming and burdensome. Exposition of BABY & Mother Health will offer prams and car seats, furniture, chairs for gaming and feeding, diapers and hygiene products, bedclothes, various accessories for feeding and bathing, as well as clothes for pregnant and nursing mothers, etc. The consumer expertise contest "The Best Pram" will be held within the framework of this exhibition. Its results will be announced on March 20.

One of new specialized expositions dedicated to children's nutrition - BABY Food - will certainly arouse visitors' interest. The leading domestic manufacturers of baby food will present their products for newborns and older kids at the special exposition.

The opening of the unique Ukrainian exhibition of children's fashion BABY Fashion will begin with an impressive event - demonstration shows of author's collections produced by the leading domestic designers. Visitors will have a chance to see factory-made collections of children's clothing, including school uniform. Trade fair's exposition will also include wide range of clothing and footwear for children of all ages, knitwear, hosiery, headwear and accessories.

BABY EXPO is not just a demonstration, but it is an opportunity to enhance knowledge. Practical conference dedicated to baby goods trade will be held within the framework of the Forum. Baby products segment has a number of peculiarities and complicacies that must be taken into account. The conference is destined for owners and managers of stores, heads of marketing and sales departments.
BABY EXPO is a unique opportunity for communication of baby goods industry professionals at the international level; it is always a new impetus for business promotion.

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